InterNational Bank Corporate Responsibility Strategy

Client Organization: 
Grupo Financiero Banorte
Project Location : 
McAllen, TX
Summary of Project Idea: 

Banorte is the third largest Mexican bank and has also presence in the US through the Texas based InterNational Bank and the remittance companies Motran and Uniteller. Banorte currently wants to define a sustainability strategy for the InterNational Bank (INB) as a key component of integrating INB into Banorte.

Leveraging Banorte's environmental and social governance expertise in Mexico the master project team is expected to deliver a 3-5 year sustainability strategy (roadmap) that will serve as a key component to further integrate the INB into Banorte.

The sustainability strategy is expected to address the main materiality issues faced today by the INB while at the same time serve as a common cultural link between Banorte and INB in order to continue fostering corporate culture integration and environmental/social stewardship between the two banks.

Skills/Expertise Needed: 
  • Experience working in cross functional teams
  • Learning agility and passion to research and learn
  • Communication skills: written & oral
  • Experience leading workshops / focus groups
  • Systems thinking and ability to manage and deal with uncertainty
  • Creativity
  • Ability to innovate and motivate
  • Detail and execution oriented
  • Ability to build team consensus and handle conflict
SEAS Program Areas: 
Environmental Policy and Planning
Sustainable Systems
Professional Career Development Benefits: 
  • Professional Career Development Benefits
  • Gain management consulting expertise
  • Develop ability to work and lead in cross-cultural scenarios
  • Improve communicational skill through interaction with top executives (e.g Conduct ideation and scenario analysis workshops, etc)
  • Develop and gain expertise analyzing social/environmental return of sustainability initiatives and promoting the initiatives to generate employee engagement
  • Cross-border organizational change management


Funding Sources: 

Full corporate funding committed.  Exact amount to be determined based on agreement between company and Master's Project Team.

Identify expected products/deliverables: 

The project will be developed in four stages for which the deliverables are detailed bellow:

1.    Research & Benchmark
a.    Develop a baseline assessment of existing sustainability related programs within Banorte and INB
b.    Benchmark against other US banks and International Banks of similar characteristics
c.    Establish a stakeholder identification framework
d.    Identify key metrics utilized to measure ESG performance in the industry

2.    Materiality Assessment
a.    Determine sustainability related issues that could affect the bank's different value drivers
b.    Develop a materiality matrix that captures the issues the bank should focus on based on importance to stakeholders and importance to business
c.    Co-create innovative initiatives with senior leadership to address the most critical sustainability issues
d.    Prioritize initiatives (e.g Benefit/Cost Analysis or other methodology selected by the team)

3.    Strategy Development
a.    Three year roadmap for implementation of selected initiatives
b.    Establish business case for selected initiatives and develop internal buy-in
c.    Select appropriate KPI to track performance of initiatives
d.    Develop a communication program for the sustainability strategy (How should the bank communicate the strategy to employees and the community?)

4.    Pilot Development
a.    Select an initiative to pilot and define Scope, Scale, Structure and Sequence for its implementation

SEAS Faculty Advisor: 
Scott Noesen
Master Students Involved in Project: 
  • Daniel Gonzalez-Kreisberg, MBA/MS Sustainable Systems
  • Lawrence Han, MBA/MS Environmental Policy and Planning
  • Johathan Huynh, MBA/MS Sustainable Systems
  • Javier Rivera, MBA/MS Sustainable Systems
Project Status: 
Past Project